We believe that the days of the formal workshop for experienced sales people are over. When you consider the cost and disruption of taking a whole team out of the field for a day or even for a series of days you can see that it is not cost effective.

When you consider that no matter where you "pitch" the level of the workshop, two thirds of the attendees will not find it relevant you can see that it is also counter productive. Even the third who find it helpful will typically go back into the field and forget it.

At MSW we work individually with each sales person, in the field, for three to four months helping them develop the motivation and skills which they need and giving them time to form habits which will remain with them. Because we work mainly by telephone and email we can accommodate all salespeople in all geographies very cost effectively. For a fraction of the cost of conventional training we can take each sales person to their next level of effectiveness.

Many sales people go through The Three Ages of Sales™